Today, roughly 80% of the United States’ population lives in or near a town or city. Lifestyle centers are integral to the social fabric of these areas. They are unique micro-cities creating "Live, Work, Play" environments. This growing urban population is home to a variety of influential and affluent audiences who are spending more and more time outside the home. Properties that are developed effectively can reach mass urban audiences rapidly and consistently throughout the day, in every outdoor environment.”

These urban audiences are traditionally difficult to reach due to the fragmentation caused by the growing number of devices and communication channels. It turns out, however, that surrounding these audiences in their everyday environment, closer to the point of sale is more effective as they are in a “buying” mode. To match the needs of this increasingly mobile and urban population, Liquid Digital has developed turnkey, customizable solutions including digital and static kiosks, large format screens for co-branded activations, and digital and static billboards – designed for both municipal and commercial space.